Nature

The challenge

To bring the IMEX Talking Point theme of ‘Nature’ to life, using cross channels, activations and pre, during and post show experiences.

Solution

I worked on writing briefs, managing creatives and collaborating with the in-house marketing team to bring the IMEX Talking Point ‘Nature’ to life, consisting of activations, reports, onsite experience and digital assets. The theme was incredibly well received by the events industry, such an important topic made huge change in the

Below is a small view of the result of the briefs.